Speaking about the installation, Pixel Artworks’ managing director Tom Burch, said: \u201cThe Originals Theatre is our 270\u00ba wraparound LED space in The Lighthouse, the home of Pixel Artworks. It was designed to showcase our slate of Originals experiences \u2013 Pixel Artworks owned IP experiences \u2013 and offer clients an educational experience on LED technology.<\/p>\n
“We designed the LED room with curved corners to create a more seamless viewing experience and to avoid breaks in perspective which occur using 3D workflows on conventional or square corners. As the Originals Theatre is dedicated to featuring the best of our content experiences, we opted for the 1.9mm DRE series over SMD due to its superior contrast and colour reproduction. The resin coating also provides the required durability for an audience who get very close to the screen.”<\/p>\n
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Dynamo LED Displays also provided other LED features at the Lighthouse, including:<\/p>\n
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- The Bar, a 5.5 x 1.5 metre LED wall split up by joinery into 28 sections that can show video content in the individual sections as well as on the screen as a whole.<\/li>\n
- The Interactive Wall, a 3 x 2.5 metre LED wall which features AI integration that allows visitors to input prompts via a tablet. These are then used to manipulate the camera feed from the screen to display imagery relating to the original prompt.<\/li>\n
- The History Wall, a 2 x 2.5 metre LED display that shows Pixel Artwork\u2019s recent projects including Dubai Airport where Dynamo LED Displays also worked with Pixel Artworks.<\/li>\n<\/ul>\n
“We are delighted to acknowledge our partnership with Dynamo for this project,” added Burch. “They were supportive and knowledgeable throughout the entire process.”<\/p>\n